Challenge:
Launch a TikTok-first campaign for a no-code AI builder from scratch.
Solution:
Created a content system rooted in trends, strong hooks, and community-first storytelling. Managed micro-influencers and scaled organic + paid growth.
Impact:
Achieved 71K TikTok followers with 10M+ video views and maintained a 6% engagement rate. Generated 1K+ site clicks at an efficient $0.15 CPC.
"Brunna excels in social media strategy and creativity, effortlessly boosting our TikTok presence with significant follower growth."
— Chidi Achara, President @ Brain / Imagica
Challenge:
Launch the social presence for an AI-powered skincare app and make a technical product feel personal, trustworthy, and easy to understand.
Solution:
We built and executed a content strategy focused on skin education, AI-powered routines, and wellness storytelling across Instagram and TikTok. I repurposed product demos, user questions, and skincare tips into reels, carousels, and relatable captions tailored to a beauty-savvy audience.
Impact:
Gained 13K followers in just 3 months while fully developing the brand tone and visual identity. Built trust through consistent, educational, and trend-aware content that resonated with the target audience.
"They nailed both speed and quality — exactly what we needed to break through."
— Thea Marketing Team
Challenge:
Build brand presence from zero, with a new market, and engage a niche AI storytelling audience.
Solution:
We crafted a full-funnel social strategy across TikTok, Instagram, Twitter, and Discord, leveraging UGC, creator collabs, and gamified community experiences.
Impact:
Published 353+ posts generating 4.7M impressions and 4.1M reach. Increased brand awareness by 30% in just a few months and gained 2.4K new followers. DreamFlare is now established as a leading voice in AI entertainment.
"Brunna has been excellent on content, ads, and strategy. A great team player — strongly recommend."
— Rob Bralver, Creative Director @ DreamFlare
Challenge:
Compete in a crowded travel app market with a Gen Z-friendly angle.
Solution:
Led content creation, influencer campaigns, and UGC strategy on TikTok and Instagram. Focused on spontaneity, budget hacks, and emotional hooks.
Impact:
Achieved 48K TikTok followers in 6 months, driving a 45% increase in app installs. Delivered a 32% ad conversion lift while maintaining consistent 2% monthly Instagram growth.
"Brunna swiftly transformed our social media from zero to hero, significantly boosting engagement and global reach!"
— Frankie Scerbo, Co-Founder @ Elude
Challenge:
Launch social media for a conversational AI specialized in dementia and elderly support, designed for caregivers and their families.
Solution:
Built a content system grounded in emotional connection and trust. Ran cost-efficient ad campaigns and sourced high-performing UGC.
Impact:
Grew to 27K Facebook followers and 5K Instagram followers organically. Generated leads at an efficient $3 CPL while building the entire strategy from scratch.
"Antoine was amazing to work with.. recommend highly. Very proactive, knowledgeable. 'Owns' the business problem as if it were his. Great guy to have on the team! I can't recommend Brunna highly enough. She got us from zero to 20k followers the right way (no Black Hat) by building community around solid content. Very diligent & professional."
— Founding Team @ Eve
Challenge:
Educate users on an AI-powered design tool in a saturated TikTok landscape.
Solution:
Created trend-based content calendars, product demos, and a hook bank that fueled repeatable engagement.
Impact:
Achieved a 6.4% TikTok engagement rate with rapid follower growth. Developed scroll-stopping video formats that consistently performed well.
"SocialJoy is incredibly thoughtful, hardworking, and creative. They helped us build a strong content foundation and execute fast."
— Grant Lee, Co-Founder @ Gamma
Challenge:
Make a technical B2B product resonate on social.
Solution:
Created LinkedIn content, SEO-driven blog articles, and email flows that turned readers into leads.
Impact:
Achieved a 50% email open rate and doubled blog traffic. Built 100% organic distribution that consistently converted readers into qualified leads.
Challenge:
Break through in a saturated travel space and reach a core audience of U.S.-based travelers in their 30s, 40s, and 50s.
Solution:
I focused on spotting social media trends that aligned with travel culture and repurposed our existing content to match them. I adapted blog posts, deals, and hotel features into short-form videos, voiceovers, and trendy posts that felt native to TikTok and Pinterest.
Impact:
Grew ShermansTravel to 45K TikTok followers while generating 4M Pinterest impressions. Built Smart Luxury's Instagram presence from 0 to 2.4K followers organically.
"Brunna has done a superb job growing our presence. She helped us craft and execute a strategy that really connects."
— James Guiney, Marketing Director @ ShermansTravel
